Lauren Peikert is a startup marketing leader specializing in AI-driven growth. She helps companies scale by leveraging AI and automation to maximize impact with lean resources. At Bansko Nomad Fest 2025, she’ll reveal how to build and train custom AI employees that handle execution so your human team can focus on the strategic, creative work that truly drives growth.
What if a company’s next marketing hires weren’t human? In this session, Lauren will demonstrate how to build and train custom GPTs to act as AI employees capable of managing social media, email marketing, content creation, and more. By automating repetitive tasks, these AI team members free up human staff to focus on high-level strategy, creativity, and relationship-building, maximizing productivity while scaling marketing efforts. No programming skills are required — just a ChatGPT Pro plan and the willingness to level up productivity!